by Jacob St john | Oct 18, 2024 | Amazon, Beauty Products
Retail media ad spend has been the buzz in marketing circles as customer acquisition on digital platforms becomes more expensive and opaque. The retail media network (RMN) category is expected to grow to $166 billion by 2025 and will account for 20% of all digital...
by Jacob St john | Mar 29, 2024 | Amazon, Beauty Products
In the highly competitive world of Amazon commerce, crafting exceptional product listings is paramount. It’s not just about showcasing your products; it’s about telling your brand’s story and connecting with your audience on a deeper level. At...
by Jacob St john | Nov 14, 2023 | Amazon
Black Friday and Cyber Monday, the biggest shopping events of the year, are just around the corner. For brands selling on Amazon, these two days present an incredible opportunity to boost sales, increase brand visibility, and reach a vast audience of eager shoppers....
by Jacob St john | Oct 19, 2023 | Amazon, Beauty Products
If you are an Amazon seller and you are concerned about rogue sellers, there are a few steps you can take: Report the seller: If you believe a seller is violating Amazon’s policies, you can report them to Amazon by clicking the “Report abuse” link on...
by Jacob St john | Jun 22, 2023 | Amazon, Amazon PPC
In an era where more customers than ever are shopping on mobile devices, the importance of captivating, informative images cannot be overstated for beauty and skincare brands on Amazon. These visual elements are not just about showcasing your products; they are a...
by Jacob St john | May 20, 2023 | Amazon, Amazon PPC
Optimize product listings by incorporating relevant keywords strategically. Enhance product images to capture attention, ensuring they conform to Amazon’s guidelines. Craft compelling product descriptions that highlight features, benefits, and uses. Use bullet...