About Navigo

Who we are, our mission
and our values.

Our Mission

We are driven by a singleness of purpose.

Our mission is to help beauty founders create high growth Amazon businesses as part of a multi-channel distribution strategy.

Our Values

Our values drive every interaction we have with our clients, partners, and employees.


We know Amazon and Beauty.

But that is not enough. We research every new beauty trend, Amazon algorithm, advertising tactic and most searched product keywords to be best in class.


We are confident in our skills and expertise.

Given our experience and extensive knowledge, we are able to develop bespoke strategies for each client based on their specific goals.


We believe that consistency builds trust.

We are precise with deadlines and focused on quality. If we make a commitment, we stick to it, and rally our entire team around it.


Our client relationships are everything.

We put your goals first. We protect your brand as if it is our own. Keeping your trust and maintaining optimum performance is paramount. When you renew and refer other clients, we are absolutely thrilled. It means we are doing our jobs well .

We’ve loved working with Navigo. They’re the most professional, organized and skillful agency – across all marketing agencies – that we’ve ever worked with! 

They not only execute their strategy well but they will explain their strategy and the WHY behind it, which as a CEO who doesn’t fully understand Amazon, I appreciate! 

Bridgitte Mallinson, Founder & CEO, Gut Personal

The Navigo Story

Since starting my Amazon journey, I’ve worked with over 100 beauty and wellness brands and seen the market change from reluctant acceptance to enthusiastic support for the Amazon channel.

I got started working with brands like Tatcha, Drybar, and First Aid Beauty before they were well- known. After their purchases by Unilever and Johnson & Johnson, I realized that my special niche is working founder-to-founder with independently owned emerging brands.

After selling that agency in 2022, I started Navigo with a desire to partner with founders. I’ve always enjoyed working with people who are passionate about their products and want to make a difference in the world.

At Navigo, we pride ourselves in being an extension of your team. Your goals are our goals, and your success is our success.